Get SiteTrust Certified
Convert more customers with verified AI transparency. Independent certification that builds trust, increases conversions, and creates a competitive advantage.
Simple Certification Process
Company Information
Complete online form with organization details and supporting documentation
Review & Audit
SiteTrust team reviews application. Tier 2/3 include third-party audit (1-4 weeks)
Certification Issued
Receive badge, registry listing, and certificate. Valid for one year.
Why Companies Get Certified
Independent certification is more than compliance. It's a competitive advantage that proves your business is trustworthy.
Higher Conversions
Companies certified for AI transparency see measurable business results: 10-15% average conversion rate improvement within 90 days, as customers trust verified transparency over competitor claims.
Customer Loyalty
Customer retention is significantly higher among companies that certify their AI use. People trust you more, and customers return. Higher lifetime value. More referrals. Lower acquisition costs. Trust becomes your competitive moat.
Competitive Edge
Be the trusted choice while competitors scramble. Your competitors claim transparency; independent certification proves it. Early certification creates differentiation before transparency becomes mandatory.
Jeff Usner
Leadstore
"SiteTrust's transparency framework transformed how our customers engage with us. We've seen measurably higher conversion rates and stronger customer confidence, transparency isn't just the right thing to do, it's smart business."
Elliott Feldman
Feldman Law
"In legal services, trust is everything. SiteTrust gave us a clear path to demonstrate our transparency, and our clients have responded with deeper trust and credibility. It's accountability that actually builds your brand."
George Rivera
Buy Back Time Formula
"Increased engagement, higher conversions, lower acquisition costs, SiteTrust delivered the trifecta. Transparency is the competitive advantage we didn't know we needed. Excited for what's next."
Choose Your Certification Tier
All tiers include badge, registry listing, and annual renewal. Higher tiers add independent audits and technical verification.
Tier 1: Certified
Get listed where customers check, boost trust for less than $7/day
Foundation transparency through public policy certification
- Published AI Usage Policy
- Point-of-use disclosure
- Transparency contact
- Public registry listing
- SiteTrust certification badge
Review: 3 - 5 business days
Tier 2 - Verified
The trust signal that converts, independent verification proves what competitors claim
Verified practices through third-party verification and public reporting
- All Tier 1 benefits
- Third-party independent verification
- Enhanced AI transparency policy
- Consumer recourse process
- Annual public transparency report
- Priority registry placement
Third-party independent Verification 1 - 2 weeks
Tier 3 - Audited
Enterprise-grade trust that closes deals through technical audit for category leaders
Advanced compliance with C2PA technical audit and real-time monitoring
- All Tier 2 benefits
- C2PA technical audit
- Real-time compliance monitoring
- Advanced AI governance framework
- Quarterly reporting and reviews
- Legal & regulatory advisory access
Review + Third-party audit: 2-4 weeks